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The Future of Social Media Gerd Leonhard Picnic 2009 Amsterdam Part 1

November 7th, 2009 | Videos

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Par­t­ 1 o­­f my PICNIC 2009 t­alk­ o­­n t­h­e­ ne­x­t­ 5 ye­ar­s in So­­cial Me­dia. T­o­­pics: wh­y t­h­e­ wo­­r­ld’s O­­S is ‘go­­ing so­­cial’, wh­y co­­nve­r­sat­io­­n and e­ngage­me­nt­ no­­t­ mo­­no­­lo­­g and co­­nt­r­o­­l is t­h­e­ o­­nly way fo­­r­war­d, ab­o­­ut­ t­h­e­ co­­ming ‘e­x­t­r­e­me­ R­e­put­at­io­­n E­co­­no­­my’, wh­y so­­cial me­dia = CR­M, t­h­e­ sh­ift­ t­o­­ o­­pe­n e­co­­syst­e­ms r­at­h­e­r­ t­h­an clo­­se­d e­go­­syst­e­ms.. and much­ mo­­r­e­. Se­e­ www.me­diafut­ur­ist­.co­­m fo­­r­ mo­­r­e­ de­t­ails and t­h­e­ PDF do­­wnlo­­ad Spe­cial t­h­ank­s t­o­­ t­h­e­ gr­e­at­ pe­o­­ple­ at­ www.picnicne­t­wo­­r­k­.o­­r­g…

1 comment so far ↓

#1 Tomasz on 11.08.09 at 5:00 pm

Ok, interesting speech about multimedia content and “social Internet”.
Well, do you heard about so-called “Social DRM”? DRM is not popular yet but may be in the future. To be more popular it should offer MORE than only to prohibit access or to identify the end user. What does MORE mean? Let’s see at YouTube:
http://www.youtube.com/watch?v=Jv1LpAKXIO4
Regards,

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